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The Private, Exclusive Guide for Serious Divers Since 1975
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May 1999 Vol. 25, No. 5   RSS Feed for Undercurrent Issues
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Who's Who at What URL

from the May, 1999 issue of Undercurrent   Subscribe Now

Web browsing seems like one of those things that should be logical. So where would you expect URLs like and to take you? Odds are your first guess will be wrong: Rodaleís Scuba Diving magazine has registered these URLs, and theyíll take you directly to Rodaleís site at In the web game itís not uncommon to purchase additional URLs that will take readers to your site, but buying and using URLs that people would expect to take them to the competition is another story.

The owner of isnít Skin Diver Magazine but Great Destinations, a dive travel agent. If youíre looking for Skin Diverís site, the address is Skin Diver is a late comer to the online world, and part of the price for coming late is finding that some of the best diving URLs have already been snapped up.

Not that there arenít still opportunities out there. It looks like the addresses and .net are still available. Anyone want to grab those?

ó W. D.

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